Sep 11
Yellowbird Marketing Solutions develops integrated media marketing campaigns for clients with the aim of building brand awareness, driving customer engagement, improving customer service, generating online buzz and boosting organic search engine rankings and web site traffic. Our social media marketing service helps clients to engage directly with their customers by leveraging social media and understanding how social media relates to their business and existing online marketing campaigns.
Social media marketing is initiated on social media web sites like Facebook, LinkedIn, MySpace, YouTube, Flickr, Twitter, Digg, del.icio.us, blogs, and relies on the premise that a marketing message, packaged in exceptionally good, outrageous or unique content, in the form of video, text, audio or widgets, can be virally distributed throughout the social web to invite people to interact and to share it with other people.
Unlike Word of Mouth Marketing, where the primary goal is to target “influencers” to spread the message online and offline, social media marketing is a marketing strategy that is based on connecting directly with the target communities, engaging them and generating content or discussion online. The latter can range from submitting a How-To article or Tip sheet to Digg or bookmarking it at del.icio.us, putting images up on Flickr, having conversations on Twitter, uploading videos to YouTube and establishing a Facebook Fan Page or just passing a web page on to a friend via email.
By employing our knowledge and expertise with a large variety of online marketing tactics and leveraging our proven campaign management practices we can provide our clients with an opportunity to combine social media, organic search engine optimization (SEO), PPC search and targeted online display advertising in one integrated campaign from a single digital marketing agency.
We provide character management sessions, engaging negative publicity using hands-on positive customer oriented strategies. We help companies maintain their brand identity by creating a positive human presence on the web with articles, news releases, and social media content discussing facts objectively. Potential customers become properly informed, develop a positive image of your organization, and ultimately pass along their opinions to other potential customers through viral marketing.
Call us today at 815-236-9342 or This email address is being protected from spambots. You need JavaScript enabled to view it. us for a free consultation.